Wednesday May 03, 2023
Behind the Brand with Lindsay Pinchuk
“It's really important in business and in life that you just stay true to your own values and you don't compromise your integrity for short term gain,” shares Lindsay Pinchuk, mompreneur, social media maven, marketing expert, community builder, and host of the Dear FoundHer podcast. Lindsay never set out to become an entrepreneur, but found that it happened naturally as she worked on building connections with other moms and other women small business owners. By showing up with authenticity and being willing to take each step as it came, Lindsay was able to grow her network organically and open more doors for her business than she had ever imagined.
It can be a scary thing to put your authentic self out there, but it is only by being yourself that you can attract the right people to your business. When you are true to yourself, you probably won’t appeal to everyone, but the people you do appeal to will be aligned with your values. To be a successful entrepreneur, you have to be willing to adapt to feedback, grow from failure, and accept that things won’t always go according to plan. Lindsay shares that she experienced many failures along the way, but that it was those lessons that helped her grow to where she is today.
If you’re trying to build your brand, the most important thing for you to do is just be yourself. When you show up as your authentic self every time and stay true to your values, you will attract like minded individuals and naturally grow your connections.
Quote
• “You really have to ask for the feedback and be willing to take it and adapt and shift. And that's just not just in business, it’s in life.” (15:00-15:06 | Lindsay)
• “You can plan all you want, but you better understand that as much as you plan, you're going to have to undo the plan, because things don't go as planned.” (17:35-17:45 | Lindsay)
• “You have to fail in order to succeed.” (18:26-18:27 | Lindsay)
• “With the lessons and the failures I firmly believe that my whole experience, the holistic experience of me forming, founding, building, scaling, selling, and even not having the outcome the way I wanted it to be, that whole holistic experience is what has allowed me to do what I do now.” (23:17-23:43 | Lindsay)
• “It's really important in business and in life that you just stay true to your own values and you don't compromise your integrity for short term gain.” (38:05-38:13 | Lindsay)
Connect with Lindsay Pinchuk:
Instagram: https://www.instagram.com/lindsaypinchuk/
Instagram: https://www.instagram.com/dearfoundher/
Podcast: https://podcasts.apple.com/us/podcast/dear-foundher/id1591976277
Website: https://www.lindsaypinchuk.com/
Connect With Leslie:
https://www.confidencecoachforgirls.com/
Instagram: https://www.instagram.com/the_coach_chronicles/
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